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Market MapTexasDenton

Denton County

TexasPopulation: 914,870Dallas, TX Metro
43
/100
Avoid
#680 of 1,000 counties
#191 in Texas (243 counties)
Analysis by RentalCalcs Research·Independent data + algorithm-driven scoring
Updated May 12, 2026Sources: Zillow ZHVI, Zillow ZORI, US Census ACS, Tax Foundation

Market Snapshot

$444,319
Median Home Price
90% above national median
$1,658/mo
Median Rent
10% above national median
4.48%
Rent-to-Price Ratio
Top 84% nationally
-$1,252
Est. Monthly Cash Flow
With 20% down at 6.9% rate

Denton market analysis

Denton County posts a gross rent-to-price ratio of 4.48% and a cap rate of 2.91% at the median, which places it firmly on the appreciation end of the spectrum, and not particularly compelling even there. Run a standard underwrite at the provided figures: $444,319 purchase, 20% down, a 6.85% rate, $2,329/month in principal and interest, $580 in estimated expenses, and $1,658 in median rent, and you land at negative $1,252/month in cash flow and a cash-on-cash return of -14.7%. That is not a rounding error or a conservative assumption. It is the baseline math at median price and median rent. Prices are also moving in the wrong direction, down 4.96% year-over-year, so the appreciation thesis that would normally justify accepting negative carry is currently working against you as well. The overall score of 43 out of 100, ranking 680th out of 1,000 counties nationally and 191st out of 243 counties in Texas, reflects that the numbers do not pencil for most conventional buy-and-hold strategies right now.

Given those figures, Denton is not a market for a cash-flow buyer at scale. A cash-flow buyer needs either a purchase price well below median, a rent premium well above median, or ideally both, and neither condition is reliably available at the county's current pricing. An appreciation buyer faces the uncomfortable position of accepting deep negative carry while prices are actively declining. The median household income of $104,180 and an affordability index of 66 suggest a population that skews toward ownership rather than renting, which applies upward pressure on home prices relative to rents and structurally suppresses the rent-to-price ratio. The investor most likely to find a use case here is a value-add operator who can acquire distressed or mismanaged assets at a meaningful discount to median, force appreciation through renovation or repositioning, and refinance or sell before the carry costs accumulate to an unworkable level. That is a higher-skill, higher-capital, shorter-cycle play, not a passive buy-and-hold.

No economic anchor data was provided for Denton County, so employer-specific context is not addressed here.

The tax and insurance picture deserves close attention. At a state-average effective property tax rate of 1.80%, flagged as high, the annual tax bill on a $444,319 purchase comes to roughly $7,998. Add $2,222 in estimated annual insurance, and the combined monthly carry just for tax and insurance is $852. That is more than half of what many markets' entire monthly expense load looks like. At 1.80%, the rate is high enough to deserve its own line on your underwrite, and it compounds the cash flow problem significantly. The note here is honest: this is a state-average estimate from Tax Foundation 2024 data, and actual county and township rates in Denton may differ, potentially higher in specific municipal utility districts or improvement districts that are common in the DFW suburban growth corridor. Confirm the actual rate on any specific parcel before finalizing your numbers.

The concentration risk in Denton is real and data-supported. A county of 915,000 people in the DFW metroplex is heavily exposed to the regional employment and population growth story. If North Texas continues absorbing corporate relocations and in-migration, Denton benefits. If that growth cycle moderates or reverses, a county with a 2.91% cap rate and negative cash flow has very little margin of safety. The -4.96% year-over-year price decline already hints that the peak growth enthusiasm has cooled. There is no vacancy or crime data provided here, so those dimensions are not assessed, but the demographic skew toward high-income owner-occupants does suggest that rental demand is concentrated in specific submarkets, likely near university corridors or lower-cost pockets, rather than distributed evenly across the county.

The five neighboring counties listed in the data share an overall score range of 42 to 45, essentially identical to Denton's 43, but with median home prices ranging from $46,534 to $208,864. Denton's median of $444,319 is between two and nine times higher than any of its listed neighbors. That comparison does not mean those neighbors are better investments. A $46,534 median in Cochran County or $62,124 in Hardeman County may reflect thin liquidity, limited rental demand, or population contraction, none of which the data confirms or denies. What the comparison does illustrate is that Denton's underperformance on cash flow and cap rate is not simply a Texas problem but a price-level problem. If you are drawn to the DFW growth story and want to stay in the region, the relevant question is whether you can find a submarket within or adjacent to Denton where entry prices are low enough to move the cap rate above 5% or 6%. At median, you cannot. If your capital is flexible and you are not anchored to suburban DFW specifically, the carry math strongly suggests looking elsewhere until prices fall further or rents catch up.

Last analyzed May 12, 2026. Based on the latest available Zillow and Census data for Denton County.

Scenario comparison

Same $1,658/mo rent assumption, 20% down, 6.85% rate. What changes is the acquisition price.
ScenarioPurchase priceMonthly cash flowCap rateCash-on-cash
75% of median
value-add or distressed
$333,239-$669/mo3.9%-10.5%
Median
typical MLS deal
$444,319-$1,252/mo2.9%-14.7%
125% of median
newer / premium
$555,399-$1,834/mo2.3%-17.2%

Price History

Historical data from Zillow ZHVI/ZORI

Quick Investment Calculator

20%
5%50%100%

Purchase

Purchase Price$444,319
Down Payment (20%)$88,864
Loan Amount$355,455
Interest Rate6.85%

Monthly Cash Flow

Gross Rent+$1,658
Monthly P&I-$2,329
Est. Expenses (35%)-$580
Net Cash Flow-$1,252/mo
2.9%
Cap Rate (all cash)
-14.7%
Cash-on-Cash Return
4.48%
Rent-to-Price Ratio
Negative leverage: At 6.85% rates, borrowing costs exceed the 2.9% cap rate. All-cash buyers may see better returns.

* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.

Run Full AnalysisTry House Hack Strategy

Score Breakdown

Overall Investment Score
43/100
43
Cash Flow(30%)
37/100

Based on 4.48% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.

Appreciation(25%)
25/100

Based on -5.0% YoY price growth. Moderate growth (3-8%) scores highest.

Stability(25%)
50/100

Population data not available.

Affordability(20%)
66/100

Price-to-income ratio of 4.3x. Lower ratios indicate more affordable markets.

Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.

Investment Outlook

Strengths

  • +Complete rent data available

Challenges

  • -Below-average rent-to-price ratio (4.48%)
  • -Declining home values (-5.0% YoY)
  • -Negative cash flow at typical financing (-$1,252/mo)
  • -Negative leverage (cap rate 2.9% < mortgage rate 6.9%)

Economic Indicators

Population
914,870
Median Income
$104,180
vs $57,059 national est.
Unemployment Rate
—
Data pending
Price-to-Income
4.3x
Moderately affordable

Who this market fits

Best for
  • +All-cash buyers: removing debt service flips the cap rate to actual yield
Skip if
  • −You need positive cash flow on day one at typical leverage
  • −You can't tolerate negative leverage (cap rate below mortgage rate today)
  • −You expect appreciation to carry the deal, but prices have declined year over year
  • −You want a market with broad institutional consensus on fundamentals

Compare to Nearby Counties

CountyVerdict
HardemanTX
45$62,124Est. pending—HoldView
CochranTX
45$46,534Est. pending—HoldView
ShackelfordTX
44$148,074Est. pending—AvoidView
CurrentDentonTX
43$444,319$1,6584.48%Avoid
WillacyTX
42$169,393Est. pending—AvoidView
CampTX
42$208,864Est. pending—AvoidView

The Bottom Line

AvoidDenton may be challenging for traditional rentals. High prices or low rents make cash flow difficult.

Denton County in Texas scores 43/100, ranking #680 of 1,000 US counties (top 90%). At 20% down and current rates, a median-priced rental loses about $1252/month; the 4.48% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.

Monthly Cash Flow
$-1,252/mo
Cap Rate
2.9%
Cash-on-Cash
-14.7%

Related markets

Cheaper alternatives to Denton

  • Cochran County, lower entry price
  • Hardeman County, lower entry price
  • Shackelford County, lower entry price

Head-to-head comparisons

  • Denton vs Willacy for rentals
  • Denton vs Shackelford for rentals
  • Denton vs Camp for rentals
All counties in Texas →

Frequently asked questions

Denton County's average cap rate is 2.91%, which is relatively low and indicates limited cash flow potential for buy-and-hold investors seeking immediate returns.

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