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Market MapKentuckyJefferson

Jefferson County

KentuckyPopulation: 779,232Louisville, KY Metro
64
/100
Hold
#231 of 1,000 counties
#59 in Kentucky (120 counties)
Analysis by RentalCalcs Research·Independent data + algorithm-driven scoring
Updated May 12, 2026Sources: Zillow ZHVI, Zillow ZORI, US Census ACS, Tax Foundation

Market Snapshot

$264,190
Median Home Price
13% above national median
$1,377/mo
Median Rent
9% below national median
6.25%
Rent-to-Price Ratio
Top 41% nationally
-$490
Est. Monthly Cash Flow
With 20% down at 6.9% rate

Jefferson market analysis

Jefferson County, Kentucky sits at a 4.06% cap rate against a $264,190 median home price and $1,377 median monthly rent, producing a gross rent-to-price ratio of 6.25%. That ratio puts it squarely in the middle of the cash-flow vs. appreciation spectrum, leaning neither decisively toward one end nor the other. The appreciation score of 74 outpaces the cash-flow score of 63, and the 2.41% year-over-year price growth confirms the market is moving, though not at a pace that would alarm a value buyer. The overall score of 64 out of 100, landing at the 70th national percentile among 1,000 counties, suggests this is a competent but not exceptional market, one that warrants a close look rather than an automatic pass.

The cash-flow math at current financing rates is the first thing to confront. At 6.85% on a 20% down payment, the modeled mortgage runs $1,385 per month. Add $482 in estimated expenses and the model spits out negative $490 monthly cash flow, a cash-on-cash return of negative 9.68%. That is a real number and it reflects where most leveraged buy-and-hold deals sit when financed at today's rates against median-price assets. This market makes more sense for three buyer profiles than it does for a standard leveraged cash-flow buyer: the appreciation-oriented investor who can absorb near-term negative carry in exchange for equity growth in a 779,000-person metro, the value-add operator who can acquire below median and force rent above the $1,377 benchmark, and the lower-leverage or all-cash buyer for whom the 4.06% cap rate represents a real return without the drag of a 6.85% mortgage. A pure cash-flow buyer running conventional financing at full price should look elsewhere unless they can push rents materially above market or acquire meaningfully below the median.

Jefferson County is the home of Louisville, Kentucky's largest city and a major logistics and manufacturing hub. The county's median household income of $66,296 relative to the affordability index of 70 indicates that renters here have reasonable purchasing power without being so flush that they are abandoning rentals for ownership en masse. That affordability index, combined with population scale at nearly 780,000 residents, provides the demand depth that smaller Kentucky markets cannot match. A large, economically diverse county of this size tends to produce more stable rental demand across economic cycles than smaller, single-employer markets, though the stability score of 50 out of 100 signals that Jefferson is not immune to demand fluctuations and deserves scrutiny on that dimension.

On carry costs, the combined monthly tax and insurance estimate comes to $262, which is embedded in the $482 expense figure. Kentucky's state-average effective property tax rate is 0.86%, flagged here as normal, and at that level it is not a meaningful drag compared to high-tax states. The insurance rate of 0.33% annualizes to $872 on a median-priced asset, which is manageable. To be precise, the 0.86% figure is a state-average estimate and actual Jefferson County or township rates may differ, so verify with local assessor data before finalizing your underwrite. The tax and insurance story here is not a headwind or a tailwind, it is simply a line item to verify and move on from.

The primary risk in Jefferson is concentration on the stability score. A 50 out of 100 on stability is the weakest dimension in this county's profile and deserves more diligence than the headline numbers suggest. Without vacancy or crime data in this dataset, no specific figures can be cited, but the score alone indicates that an investor should stress-test occupancy assumptions more conservatively than in markets scoring in the 60s or 70s on stability. Regulatory risk for landlords in Louisville-specific ordinances is a separate line of inquiry worth pursuing before committing capital, as larger urban Kentucky markets have seen incremental tenant-protection discussions in recent years.

Compared to its neighbors, Jefferson offers the largest population base by a wide margin, which matters for deal volume and exit liquidity. Boyle County carries a superior rent-to-price ratio of 6.95% versus Jefferson's 6.25%, making Boyle a more natural fit for a cash-flow-first buyer willing to accept a much smaller market. Hardin County at 6.79% and Fayette County at 6.05% occupy familiar territory. Oldham County, at $433,371 median price and only a 5.07% rent-to-price ratio, is clearly an appreciation and demographic-quality play rather than a cash-flow market. Clark County at 6.23% is nearly identical to Jefferson on the ratio while carrying a slightly higher overall score of 65. The case for choosing Jefferson over these neighbors rests on scale: if you need market liquidity, resale depth, and the ability to build a multi-unit portfolio in a single metro without quickly exhausting deal flow, Jefferson is the only county on this list that delivers it. If maximizing current yield is the primary mandate, Boyle or Hardin will outperform Jefferson on that single metric.

Last analyzed May 12, 2026. Based on the latest available Zillow and Census data for Jefferson County.

Scenario comparison

Same $1,377/mo rent assumption, 20% down, 6.85% rate. What changes is the acquisition price.
ScenarioPurchase priceMonthly cash flowCap rateCash-on-cash
75% of median
value-add or distressed
$198,143-$144/mo5.4%-3.8%
Median
typical MLS deal
$264,190-$490/mo4.1%-9.7%
125% of median
newer / premium
$330,238-$836/mo3.3%-13.2%

Price History

Historical data from Zillow ZHVI/ZORI

Quick Investment Calculator

20%
5%50%100%

Purchase

Purchase Price$264,190
Down Payment (20%)$52,838
Loan Amount$211,352
Interest Rate6.85%

Monthly Cash Flow

Gross Rent+$1,377
Monthly P&I-$1,385
Est. Expenses (35%)-$482
Net Cash Flow-$490/mo
4.1%
Cap Rate (all cash)
-9.7%
Cash-on-Cash Return
6.25%
Rent-to-Price Ratio
Negative leverage: At 6.85% rates, borrowing costs exceed the 4.1% cap rate. All-cash buyers may see better returns.

* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.

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Score Breakdown

Overall Investment Score
64/100
64
Cash Flow(30%)
63/100

Based on 6.25% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.

Appreciation(25%)
74/100

Based on 2.4% YoY price growth. Moderate growth (3-8%) scores highest.

Stability(25%)
50/100

Population data not available.

Affordability(20%)
70/100

Price-to-income ratio of 4.0x. Lower ratios indicate more affordable markets.

Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.

Investment Outlook

Strengths

  • +Affordable relative to local incomes
  • +Complete rent data available

Challenges

  • -Negative cash flow at typical financing (-$490/mo)
  • -Negative leverage (cap rate 4.1% < mortgage rate 6.9%)

Economic Indicators

Population
779,232
Median Income
$66,296
vs $57,059 national est.
Unemployment Rate
—
Data pending
Price-to-Income
4.0x
Moderately affordable

Who this market fits

Best for
  • +All-cash buyers: removing debt service flips the cap rate to actual yield
Skip if
  • −You need positive cash flow on day one at typical leverage
  • −You can't tolerate negative leverage (cap rate below mortgage rate today)

Compare to Nearby Counties

CountyVerdict
ClarkKY
65$256,894$1,3346.23%BuyView
HardinKY
65$241,967$1,3696.79%BuyView
CurrentJeffersonKY
64$264,190$1,3776.25%Buy
BoyleKY
64$241,155$1,3986.95%BuyView
FayetteKY
63$319,672$1,6136.05%BuyView
OldhamKY
62$433,371$1,8335.07%BuyView

The Bottom Line

HoldJefferson scores well overall, but a typical leveraged buy-and-hold loses $490/mo at current rates. Consider house hacking, value-add, or all-cash; otherwise a worse score with positive cash flow may be the better deal.

Jefferson County in Kentucky scores 64/100, ranking #231 of 1,000 US counties (top 30%). At 20% down and current rates, a median-priced rental loses about $490/month; the 6.25% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.

Monthly Cash Flow
$-490/mo
Cap Rate
4.1%
Cash-on-Cash
-9.7%

Related markets

Markets like Jefferson with stronger cash flow

  • Boyle County for cash-flow rentals
  • Hardin County for cash-flow rentals
  • Clark County for cash-flow rentals

Cheaper alternatives to Jefferson

  • Boyle County, lower entry price
  • Hardin County, lower entry price
  • Clark County, lower entry price

Head-to-head comparisons

  • Jefferson vs Boyle for rentals
  • Jefferson vs Clark for rentals
  • Jefferson vs Fayette for rentals
All counties in Kentucky →

Frequently asked questions

The cap rate in Jefferson County is 4.06%, which indicates modest cash flow potential on a typical rental property at current market conditions.

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