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Market MapArizonaSanta Cruz

Santa Cruz County

ArizonaPopulation: 47,838
58
/100
Hold
#383 of 1,000 counties
#3 in Arizona (15 counties)
Analysis by RentalCalcs Research·Independent data + algorithm-driven scoring
Updated May 11, 2026Sources: Zillow ZHVI, Zillow ZORI, US Census ACS, Tax Foundation

Market Snapshot

$279,579
Median Home Price
20% above national median
$1,720/mo
Median Rent
14% above national median
7.38%
Rent-to-Price Ratio
Top 17% nationally
-$348
Est. Monthly Cash Flow
With 20% down at 6.9% rate

Scenario comparison

Same $1,720/mo rent assumption, 20% down, 6.85% rate. What changes is the acquisition price.
ScenarioPurchase priceMonthly cash flowCap rateCash-on-cash
75% of median
value-add or distressed
$209,684+$19/mo6.4%+0.5%
Median
typical MLS deal
$279,579-$348/mo4.8%-6.5%
125% of median
newer / premium
$349,473-$714/mo3.8%-10.7%

Price History

Historical data from Zillow ZHVI/ZORI

Quick Investment Calculator

20%
5%50%100%

Purchase

Purchase Price$279,579
Down Payment (20%)$55,916
Loan Amount$223,663
Interest Rate6.85%

Monthly Cash Flow

Gross Rent+$1,720
Monthly P&I-$1,466
Est. Expenses (35%)-$602
Net Cash Flow-$348/mo
4.8%
Cap Rate (all cash)
-6.5%
Cash-on-Cash Return
7.38%
Rent-to-Price Ratio
Negative leverage: At 6.85% rates, borrowing costs exceed the 4.8% cap rate. All-cash buyers may see better returns.

* Based on county median values. 35% expenses include taxes, insurance, maintenance, vacancy, and property management. Actual results vary by property.

Run Full AnalysisTry House Hack Strategy

Score Breakdown

Overall Investment Score
58/100
58
Cash Flow(30%)
74/100

Based on 7.38% rent-to-price ratio. Higher ratios indicate stronger cash flow potential.

Appreciation(25%)
54/100

Based on 0.4% YoY price growth. Moderate growth (3-8%) scores highest.

Stability(25%)
50/100

Population data not available.

Affordability(20%)
49/100

Price-to-income ratio of 5.4x. Lower ratios indicate more affordable markets.

Scores are calculated using real Zillow home value and rent data, Census population data, and economic indicators. The weighted average produces the overall investment score. Markets with missing rent data use estimated values based on regional averages.

Investment Outlook

Strengths

  • +Above-average rent-to-price ratio (7.38%)
  • +Complete rent data available

Challenges

  • -Negative cash flow at typical financing (-$348/mo)
  • -Negative leverage (cap rate 4.8% < mortgage rate 6.9%)

Economic Indicators

Population
47,838
Median Income
$51,885
vs $57,059 national est.
Unemployment Rate
—
Data pending
Price-to-Income
5.4x
Less affordable

Who this market fits

Best for
  • +All-cash buyers: removing debt service flips the cap rate to actual yield
  • +Value-add operators who can buy below median and force rent up
Skip if
  • −You need positive cash flow on day one at typical leverage
  • −You can't tolerate negative leverage (cap rate below mortgage rate today)

Compare to Nearby Counties

CountyVerdict
CochiseAZ
60$256,552$1,3126.14%BuyView
CurrentSanta CruzAZ
58$279,579$1,7207.38%Hold
YumaAZ
58$277,098$1,3815.98%HoldView
La PazAZ
55$264,493Est. pending—HoldView
PinalAZ
50$364,073$1,8476.09%HoldView
NavajoAZ
49$389,192$1,9586.04%HoldView

The Bottom Line

HoldSanta Cruz is a neutral market. Consider house hacking or targeting below-market deals.

Santa Cruz County in Arizona scores 58/100, ranking #383 of 1,000 US counties (top 51%). At 20% down and current rates, a median-priced rental loses about $348/month; the 7.38% gross rent-to-price ratio doesn't survive debt service. The thesis here is appreciation, value-add, house hacking, or all-cash.

Monthly Cash Flow
$-348/mo
Cap Rate
4.8%
Cash-on-Cash
-6.5%

Related markets

Markets like Santa Cruz with stronger cash flow

  • Cochise County for cash-flow rentals
  • Pinal County for cash-flow rentals
  • Navajo County for cash-flow rentals

Cheaper alternatives to Santa Cruz

  • Cochise County, lower entry price
  • La Paz County, lower entry price
  • Yuma County, lower entry price

Head-to-head comparisons

  • Santa Cruz vs Yuma for rentals
  • Santa Cruz vs Cochise for rentals
  • Santa Cruz vs La Paz for rentals
All counties in Arizona →

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